Der Moment der Wahrheit - Innehalten. Verstehen. Umdenken

Do you know it? It’s the impulse of an impressive person, a spark of inspiration, a trip, the exchange of experiences at a meeting of like-minded people, or finally an understandable explanation of a complicated context. An event, a trigger point that you experienced that causes you to change your behavior immediately. This moment is what we call the moment of truth. It is the beginning of a transformation in the digital age that is not just a series of zeros and ones.


In the podcast “The Moment of Truth,” Michael Pachmajer and Carsten Hentrich join their guests in recalling their moments of truth and what they accomplished. These are very personal and emotionally charged stories. They encourage others to also pause, understand and rethink.

The Podcast (only in German)

Sequence 1

Michael Pachmajer & Carsten Hentrich talk about their journey. When did they realize that digital transformation is more a people change than a tech change. They are change makers and sought-after sparring partners for leaders. They are founders of d.quarks, the platform for entrepreneurial and societal digital transformation.

Sequence 2

Michael Rüffer is a tinkerer, can drive a tram, loves nature, the mountains and football. He is a family man, loves dogs and trains youth teams.
‘Can’t be done, doesn’t exist’ is the motto of the managing director of the Frankfurt Transport Company, who is responsible for technology and operations. The digital transformation and the mobility turnaround not only play a role for him when it comes to the development of self-driving buses and trains, but also in the context of a completely new public transport image. 

Sequence 3

Not data is the new oil, but knowledge is the new water, says Dirk Ramhorst, who has been working for many years on building and above all on access to knowledge in companies. He was CDO at BASF and is now CIO & CDO at Wacker Chemie. DAX group and family business – both have the same challenges in the digital transformation. And what role do technologies and above all IT play in this. IT, which previously provided hardware and software cost-effectively, is now becoming an innovator. Really? How can that be? Dirk Ramhorst knows his way around, knows what to do and talks.

Sequence 4

No more e-mail! That was Klaus-Peter Fett’s vision when he became Head of Innovation and Collaboration at Google 10 years ago with “Wave”, an application that offered real-time collaborative communication. The idea came several years too early.
Klaus-Peter Fett, who studied economics and computer science, is a digital transformer from the very beginning, an enthusiastic mountain biker and an energetic change evangelist. He worked for the industry giants IBM, HP and Google before he decided to take up the position of Chief Information and Digital Officer at the Röchling Group in 2018.

Sequence 5

His path seemed to be mapped out. Nicolas Reitmeier made a young and fast career in one of the big consulting firms. Fast promotion and high remuneration were tempting.
Then came the year 2017, when Nicolas took part in a social project for Syrian refugees in Lebanon and saw poverty, uprootedness and social misery up close. The  needed medicines cost as much as his new pair of sneakers. A moment of truth that changed his life fundamentally.
After moving from Hesse to Berlin and meeting his co-founder Oshko Mejia Spiegeler, the story of KINAM, an art and clothing label (Social Impact Brand) began, bringing the tradition and culture of the Central American Maya into the 21st century.

Sequence 6

Marco Bühler, family entrepreneur and family man, sportsman and doer, travels a lot and is always on tour. He is the fourth generation of his family to run the family business, Beurer GmbH in Ulm. It started in 1919 with the production of the 1st electric heating pad, among other things. Today, this has given rise to a diverse range of products: medical devices and apps, beauty equipment, activity sensors and special “babycare” products and, most recently, breathing masks. “We want you to feel good,” is the Beurer claim.

Marco is always on the move, always looking for innovations. He is fast – he thinks and acts quickly, and once he has understood what he is doing, he doesn’t hesitate to explore new avenues, which is easy for him thanks to his optimistic outlook.

Sequence 7

German rapper of the first hour, successful producer, free spirit. Moses Pelham is an integral part of the music scene in Germany. Rödelheimer Land/corner of Kleemannstraße where the shit started here…-3p-RHP-Glashaus-Geteiltes Leid-Herz-Emuna…he says the most important award he has received is the Goethe Plaque of the city of Frankfurt am Main. His city. Our city. From Frankfurt with Love.
His moment of truth, however, has nothing to do with music, but with nutrition. He became a vegetarian first, then a vegan. He tells this story to host Michael Pachmajer in a very personal conversation. Both know each other since their common school time. Moses impresses again and again with his thoughtfulness, with the seriousness with which he takes positions, with a clear attitude. His attitude.

Sequence 8

Jeannine Koch was born in East Berlin, moved with her parents to the west of the city as a child at the age of 8 – two months before the Wall fell. She is a child of the Wende and was brought up “East German” and socialized “West German”. When her parents decided to move back to East Berlin in the mid-1990s, it was clear to her that this “return” did not exist at first. Later she studied in Berlin and Sydney and is a certified media consultant and systemic business coach.
As a proven expert in digital communication, she led marketing and communication at the first International Garden Exhibition in Berlin and has been director of republica GmbH since 2018.

Sequence 9

“Keep moving without losing your balance” – the motto of Jutta Rump. As a scientist she knows it’s a priviledge to be able to freely say what she thinks. Without restrictions. She is in great demand as one of the leading 40 heads of human resources – because she takes a stand. She interferes, advises many in business and politics and sees her institute as an incubator for a new working world.

Her personal journey has always been marked by goals and strategy. And she has always wanted to have influence, to be able to shape things, to have a say. As an analytical thinker, Jutta Rump puts people at the center of her considerations.

Sequence 10

She calls her software Tandemploy “a kind of business Tinder” so that colleagues in companies can finally know who has what skills. In order to get jobs done in tandems, she brings together targeted people for projects, jobs and conversations quite simply. Together with her co-CEO Jana Tepe and the company Tandemploy, Anna Kaiser is a pioneer of New Work meaning new forms of work.

Anna Kaiser started out quite differently: she studied to become an elementary school teacher because she was driven by a deep desire to change schools, to fundamentally reform the curriculum and to introduce school subjects such as “utopia”. She wanted to know what it would take to build a different, a new kind of school. And today she is still looking for fellow campaigners.

Sequence 11

She: One of the best-known scientists in energy and climate economics, head of department at the German Institute for Economic Research, university professor. One of the major voices for the energy transition for many years.

He: a representative of the next generation, business lawyer who advises energy suppliers and hospitals, and chairman of the large SPD district of Hesse-South. For him, everyone deserves a chance.

Claudia Kemfert and Kaweh Mansoori, two guests from two generations, two bridge builders towards a climate-neutral economy with 100% renewable energies and social progress, who impressively show at the moment of truth how important the dialogue between science and politics is.

Sequence 12

He is always curious, someone who tests boundaries, a knowledge vacuum cleaner who always questions supposedly immovable positions. For him, eyeballs trump doctrine. Raphael Gielgen is a trend scout at office designer Vitra. His workplace is the world. The future is his field of research.
When he’s not at Corona, Gielgen travels the world, taking in cities, working environments and cultures. Meets the protagonists of a new age. When he talks about it, it’s never quite clear whether he’s talking about lived reality or virtual utopia. During the pandemic, he spends a lot of time at home, in the Bavarian “outback,” as he says, has time for his house, yard, pets, reading and thinking.


Simone Menne is a well-traveled Kiel native, a top manager, a driving force in business when it comes to the introduction of new technologies, to equality, to honesty. For her, our economy needs to be more open, more digital, more inclusive.

In 2012! she was the first female CFO of a DAX company (Lufthansa). Then in the same role at the family-run company Boehringer Ingelheim. Today, she oversees executive boards, is a supervisory board member at BMW, Deutsche Post, Henkel and Johnson Controls.

Simone Menne is also a gallery owner in her hometown of Kiel and a podcaster with the production “Die Boss – Macht ist weiblich”.


Lena Marbacher advocates a new world of work, a new world of business. Today, she does this through the business magazine she co-founded, Neue Narrative. The publishing house is responsibly owned. On her homepage she says: “I don’t believe in transformation through consulting, but in transformation through content. Those who have the knowledge have the means.”
But how can an ego-free economy be organized at eye level? How do equality, self-organization and participation of employees work, how does shared leadership work?
Lena Marbacher studied product design and earned her doctorate at the Bauhaus University in Weimar. Today she teaches at the School of Design Thinking in Potsdam.


Peter Felixberger is a book maker. The printed word has been his medium for more than 40 years. He was a trainee, then editor at the Süddeutsche Zeitung, book critic, non-fiction editor, founder of the independent online magazine changeX in 2001, today editor-in-chief and co-publisher of the “Kursbuch” and program managing director of Murmann Publishers in Hamburg.

Publishers don’t have it easy in the age of the Internet. Photos, short messages, moving images, spoken words seem to be replacing the printed word bit by bit.
It’s all about the approach, the willingness to change in publishing, says Peter Felixberger, and he set out on a journey together with Murmann Verlag. In the process, he has rethought book publishing several times in order to become more independent of retailers & Amazon.


Grades, school subjects, exams, a tripartite school system? All yesterday’s news, says Margret Rasfeld, founder of “Schule im Aufbruch. We won’t be able to cope with the major transformation processes of our time with a performance principle that starts in elementary school and runs through our school system like a red thread all the way to graduation.

It’s time to radically change the education system, says the forward thinker and change agent, who was influenced by the social movements of the 1970s and demonstrated against nuclear power plants and for peace, who herself was a high school teacher of chemistry and biology before she radically rethought school and put it into practice with the founding of the comprehensive school in Essen and Evangelische Schule Berlin Zentrum.


He wanted to become a teacher. Then he became a communicative border crosser. On the one hand, Martin Wimmer was a brand strategist for McDonalds and Ratiopharm, took care of communications at Siemens, on the other hand, he was the office manager of the mayor of Frankfurt and is now the first CDO of the German government in the Federal Ministry for the Environment. On the side, Martin Wimmer is the author of “Ich bin der neue Hilmar und trauriger als Townes,” a history of German-Texan relations and a plea for a wild, free life full of love. He comes from Bavaria, loves Texas and especially singer songwriter Townes van Zandt, and lives in Berlin with his wife and dog.
A life in search of the self, with changes, breaks, full of curiosity for new things and change.

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